Mike Southon

The Beermat Entrepreneur, Author & Keynote speaker

Mike Southon is a mentor, best-selling author and keynote speaker on sales, business growth, creativity, and entrepreneurship. Mike brings the magic of entrepreneurship and enterprise to all sizes of organisation, in every type of industry.

A serially successful entrepreneur, he has co-founded, built, and sold over 20 businesses, as well as developed in-house venture units in government, hospitality, and engineering.

Mike Southon has co-authored many internationally best-selling business books, including The Beermat Entrepreneur, which has sold over 100,000 copies in several languages.

He has lectured at many business schools, including the delivery of 11-week undergraduate programmes in Entrepreneurship and Marketing Strategy.

Mike Southon specialises in the formation and mentoring of high-performance, ethnically diverse teams, with a particular focus on networking, face-to-face selling, ethical purpose, and mindfulness.

His specialist subject is The Beatles, and he shows what we can all learn from the greatest creative team in history, the first entrepreneurs to ‘go viral’ and leave a lasting legacy.

Mike Southon personal background in music, acting, stand-up comedy and business ensure an engaging, high-energy show, packed with practical take-aways for everyone, from senior management to fresh graduates.

As ‘The Beermat Alchemist’, Mike Southon combines simplicity with business magic.

Speaking Topics

Mike’s keynote presentations explain how to be enterprising, whether you are starting a new business or work in a large organisation. His key topics are:

• Entrepreneurship: starting and growing small businesses
• Intrapreneurship: entrepreneurship in large organisations
• Sales for non-salespeople

His specialist keynotes include –

Something About The Beatles

Mike Southon uses The Beatles as an example of how to be creative and entrepreneurial, explaining how to overcome the challenges you will face along the way. Something About The Beatles is highly inspiring, entertaining, and informative keynote presentation.

Something About the Beatles is full of great music, and practical learning points from Mike’s twin careers as a highly successful serial entrepreneur and professional musician, all delivered with energy, style, and humour.

His presentation is very flexible and covers a wide range of key business issues, including:

• creativity
• innovation
• leadership
• teamwork
• mentoring
• branding
• business ethics
• how to leave a lasting legacy

The presentation is packed with great music and practical learning points from Mike’s own twin careers as a highly successful serial entrepreneur and professional musician, all delivered with energy, style, and humour. At the end of the presentation, delegates will not only be inspired and motivated, but also leave with practical steps for how they can turn their good idea into a great business, whether running their own business or looking to be more enterprising in their large organisation.

Sales on a Beermat (Sales for Non-Salespeople)

We would all like to increase the revenue of our companies, but not all of us are experienced salespeople. Small businesses have to generate revenue but often do not have a purpose-built salesperson.

Larger organisations have many people involved in the sales process who do not have much formal sales training such as consultants, engineers, lawyers, and accountants. Mike Southon shows how everybody can sell, featuring material from best-selling book, Sales on a Beermat.

Mike’s presentation explains the simple steps any company can take to double their sales immediately without spending money on expensive marketing campaigns. It also shows how everyone, especially non-salespeople, can be involved in the sales process without feeling sleazy or uncomfortable.

Sales on a Beermat is packed with practical tips and real-life examples from Mike’s many years as a highly successful salesman, all delivered with energy, style, and humour.

“Mike Southon is more than Quite Interesting. He spreads insight and cheerfulness in equal measure, like an ambidextrous chef icing two cakes at once” – John Lloyd Producer of Black Adder, Not the Nine O’Clock News and QI