Benita Matofska
Benita Matofska – World-leading speaker, changemaker and climate change consultant.
Benita Matofska is a world-leading keynote speaker and futuremaker celebrated for transforming events into powerful, immersive experiences. With more than 600 keynotes delivered on global stages — and countless standing ovations — she is renowned for her ability to fuse electrifying storytelling with future-defining insights on preparedness, innovation, leadership, sustainability, smart cities and the future of business. 89% of leaders unprepared for what’s coming next, so Benita equips audiences with the clarity, courage, and actions they need to become truly future-ready, ensuring every event becomes a catalyst for lasting change.
Benita has delivered keynotes for leading organisations and at global events including Visa, Google, UBS, IKEA, Virgin, AMEX, BBC Worldwide, VF Corp Global Summit, Global Women’s Forum, Women’s Summit of Innovation, Eurocities, UITP Global Public Transport Summit, CoreNet Global, Future Innovation Summit, PMI Global Summit, Festival of Sustainable Business, UNESCO Netexplo & Number 10 Downing Street.
Her dynamic style and authentic presence make her one of the most sought-after voices on the global stage. Benita’s signature keynote experience goes far beyond inspiration — she delivers an unforgettable wrap-around experience, opening events with energy and purpose, setting the tone for engagement and connection from the start, then returning to close with a bespoke keynote that distils key insights into a powerful, future-focused call to action. Concluding with a specially written poem capturing the event essence, she ensures audiences — and the event itself — are truly unforgettable.
Recognised for her 35-year career driving social innovation and sustainability, Benita is the author of Generation Share — a ground-breaking book voted a Top Isolation Read for a Positive Future by Forbes. She is the recipient of multiple awards including the Women in Business Innovation Award, Inspirational Woman of the Year, and Best Social Business Leader (UK & World). Benita leaves audiences inspired to act, sparking conversations and connections that continue long after the applause — ensuring every event she touches creates lasting change.
BENITA MATOFSKA SPEAKING TOPICS
FUTURE FIT: HOW TO GET YOUR BUSINESS FUTURE-READY
In a world where uncertainty is the only certainty, just 22% of businesses are considered truly future fit — and over half admit they’re unprepared for what’s next. Being future-ready isn’t optional; it’s survival. In this dynamic keynote, Benita Matofska unveils her latest global research and 7-step Future Fit Model — a proven blueprint to build resilience, innovation, and adaptability. From closing the 21st-century skills gap to mastering economic, technological, and societal shifts, Benita equips audiences with the tools and insights to not just withstand the shocks of the future, but to lead through them. Packed with real-world case studies and actionable strategies, this talk shows how to transform uncertainty into opportunity.
CHANGEMAKING THE FUTURE: KEY INSIGHTS TO POSITIVE CHANGE
Change isn’t coming — it’s already here. In this high-octane keynote, global changemaker Benita Matofska takes audiences on an inspiring journey across the world to meet the innovators, visionaries, and social pioneers redefining the future. Through powerful stories and fresh research, she reveals how collaboration, adaptability, and conscious innovation can transform industries, communities, and lives. Each talk is bespoke to the audience and sector — a tailored experience that leaves participants not just informed, but activated to drive real, measurable positive change.
AI & AUTOMATION: THE HUMAN IMPACT OF THE INTELLIGENT AGE
AI will disrupt 300 million jobs globally by 2030, according to the World Economic Forum — yet it could also boost global GDP by $15.7 trillion. So, where does that leave us? In this riveting, timely keynote, Benita Matofska explores the human side of AI and automation — what it means for our work, our skills, and our sense of purpose. Through cutting-edge insights, data, and real-life case studies, Benita helps audiences navigate the AI revolution without losing their humanity. She offers practical strategies to future-proof people and organisations — turning automation anxiety into opportunity and human potential into competitive advantage.
URBAN FUTURES: SMART CITIES ARE HUMAN CITIES
Cities generate 80% of global GDP and are home to over 4.4 billion people — but what truly makes a city smart? In this thought-provoking keynote, Benita Matofska redefines the concept of “smart cities,” revealing that technology alone isn’t enough. Drawing on global examples, she shows that people — their creativity, empathy, and collaboration — are the true power source of thriving urban spaces. Through her 7 Insights to a Smart Urban Future model, Benita demonstrates how human-centred innovation can drive sustainability, inclusion, and prosperity — ensuring cities of the future are not just connected, but compassionate.
FUTURE LEADERSHIP: LEADERS TO FUTURE-PROOF YOUR COMPANY
Tomorrow’s leaders need more than vision — they need conscious adaptability. Drawing on decades of global research, Benita Matofska reveals the 10 essential traits of leaders who can navigate disruption and drive innovation. Packed with practical frameworks and inspiring examples, this keynote empowers audiences to evolve from managing change to leading transformation. It’s a masterclass in developing leaders who can make business — and society — future-ready.
YOUR ULTIMATE CHALLENGE
In 2025, 84% of executives report feeling unprepared for the next wave of disruption. Bring your toughest questions and biggest challenges—Benita Matofska will turn them into a bespoke keynote designed just for your sector, business, or organisation. Using her global insights and proven frameworks, she tackles pressing issues head-on, uncovering future-facing solutions that inspire action, spark innovation, and drive impact. Whatever your challenge, Benita delivers a session that is dynamic, tailored, and transformative. Try her—and see your biggest challenges reframed as opportunities for the future.
CLIMATE CHANGE FOR BUSINESS IN 7 STEPS
With 90% of CEOs agreeing that sustainability is key to long-term success and companies aligned with the UN Global Goals gaining a 5–15 year advantage, the message is clear: climate action equals business advantage. In this energising session, sustainability expert Benita Matofska delivers 7 practical steps to transform your business for a climate-resilient future. From tackling greenwashing to embedding circular principles, she provides the insight and action plan every organisation needs to stay profitable and planet-positive.
Inspiring, powerful, innovative. Benita captivated our global audience with her fascinating insights and future vision.
— IKEA Global Conference
Insightful, leading consultant. Brings high-level strategic thinking and practical frontline knowledge on climate change and decarbonisation for business.
— Virgin Group
Excellent speaker. Knowledgeable, distinctive, future-thinking. Mayors and business leaders were challenged and inspired.
— Eurocities