The Al Enabled Marketer
With many organisations and individuals still learning about ChatGPT and AI and trying to understand what impact it is going to have (or is having) on how we work, James Poulter has developed a new talk to help clients find out some of those answers.
James Poulter is the founder and CEO of Vixen Labs one of the UK’s leading Voice Technology companies and is a thought leader and speaker on Innovation Culture, the Future of Work, and Emerging Technologies and has been delivering his talk “The Al Enabled Marketer” recently to a number of clients.
The AI Enabled Marketer
Since ChatGPT burst onto the scene last November, AI seems to now be everywhere, everything all at once. But is it coming to help us become productivity ninjas or take our jobs out from under us? In this session, AI Expert James “JP” Poulter, CEO of Vixen Labs will help unpack how AI is coming to transform the way we work, learn, and live. Drawing on his experience at The LEGO Group and working with clients such as Bank of America, Dyson, Verizon, and HBO – JP will help you understand how AI is going to transform the wider knowledge economy
In this session learn:
- Where ChatGPT is changing the way we all work
- Why a large language model (LLM) is more than an algorithm
- How to wrestle with the ethical issues posed by AI
- What you can do to get ahead of the coming AI revolution
- Who will be the winners and losers in the AI economy
Previously as Head of The LEGO Group’s Emerging Platforms & Partnerships team as part of the Digital Consumer Engagement division, James Poulter pursued new technologies, platforms, and partners to build digital consumer engagement with LEGO customers, shoppers, and consumers on a global basis.
James is a seasoned marketer and communications professional with over 10 years of experience. He previously was the Head of Social Media for LEGO’s social network for Kids, LEGO Life – which launched globally in 2017 and has since grown to over 2m active users regularly posting their content to the world’s first global and safe social network for kids.
As well as devising and developing social features such as LEGO Life’s emoji keyboard, custom characters, and moderation systems, James oversaw the launch of LEGO’s global partnership with GIPHY leading the LEGO channel to accrue over 1 Billion GIF views in its first year.
Prior to joining LEGO, James worked for a number of the world’s leading marketing, advertising, and public relations firms including Edelman and Ogilvy leading digital marketing, mobile, and social campaigns both in EMEA and globally as well as new business efforts for clients such as Diageo, Unilever, Bose, PayPal, HP and Adobe.
James now runs Vixen Labs one of Europe’s leading strategy consultancy and app development studio for voice assistants and conversational AI. Starting with a team of two people, in the space of three years, even during a pandemic, the team has now grown into over 20 staff and continues to grow from strength to strength.
For more information on James or the AI ENABLED MARKETER please contact us at enquiries@scampspeakers.co.uk.
** The AI Consumer Index 2023 (published by Vixen Labs) will be published soon. The report will help you make sense of what people need and want from conversational AI today, and insights to help your brand deliver. To register your interest please visit the Vixen Labs Website.