Andrew Davis

Well known for delivering captivating keynote presentations, and impactful training workshops in digital marketing, Generative AI was the natural next step in Andrew Davis’s journey. Andrew Davis helped organisations such as KPMG, The Royal Mail, Ogilvy, Dyson, O2, and Tesco’s connect with their audiences through content, strategic thinking and simple frameworks using what is working in digital.

With over twenty-two years experience to pull from and seeing the birth and growth of different mediums such as social media, targeted advertising and smart phones, Andrew is sharing his expertise with numerous organisations about the potential of Generative AI, how it naturally fits within his teachings in marketing and how he has never seen anything impact digital like this.

Andrew’s digital adventure began in the chatrooms of ITV’s Pop Idol and Liverpool Football Club, which eventually led him to being part of the original team to launch and produce radio shows at the BBC’s digital station 1Xtra. Another notable stop on his career path was at Myspace.com, where he played a key role in kickstarting its UK Marketing and Content division, and being there for the rise and fall of one of the biggest websites in history. Apart from his keynotes and training work, Andrew also made time to sit on the Ofcom Advisory Committee for England over a 4-year period. There, he helped shape the future of innovation, diversification, and technology.

Andrew’s philosophy has always been to ‘put a digital lens across traditional business practices’, which is why he became an early adopter in Generative AI and has delivered talks, or workshops, to several organisations who are already achieving results from his advice.

Andrew also has a popular podcast and newsletter called In A(I) Nutshell where he advises, talks and teaches people on what is happening in the world of Generative AI.

SPEAKING TOPICS

The Good, The Bad and the Ugly of Generative AI

AI is everywhere, but what does it actually mean for your organisation? In this talk, we explore the real benefits, the hidden risks to you and your company and the impact it has globally. You will learn where AI genuinely helps, where it can go wrong, and how to use it wisely so it supports your people rather than replacing them.

Celebrating Failure: Why MySpace failed and the lessons you can learn.

It’s hard to argue that MySpace was the first social media site to go mainstream. The rise of MySpace was quick however the fall was just as fast. Fortunately (or unfortunately) I was there to see both. As one of the people to help launch MySpace in the UK, I can identify a number of reasons why it fell when it had the world at its feet. In this talk, I focus on 3 and how your company can avoid these mistakes.

Putting the so what into social media or content marketing

Having thousands of friends on Facebook is great but so what? How many of them turn into real customers? This talk looks at the key areas of social media or content and how we can go from personal use to professional use.