Social Media Speaker & Marketing Speaker
Adam Gray is a marketing speaker and social media consultant to a number of large companies and speaks to corporate and business groups about why their marketing doesn’t work and how to use social media better.
A successful marketing strategist, and out of the box thinker, he refuses to believe in the natural order of things and always searches for a better way.
His experiences began when he set up a retail business in Knightsbridge (opposite Harrods) where he experienced the thrill of getting the message right and the danger of getting it wrong!
Fascinated by peoples buying patterns and how people could be influenced and the conclusions they drew, he sold his business and joined the world of marketing. After learning the ropes he worked his way up, gaining experience of small niche agencies, top 10 agencies, and start-ups, as well as working for clients.
Adam has worked on campaigns in the UK, Europe, Russia, Middle East, and Africa, and with numerous small companies and some of the world’s best-known brands (Starbucks, Canon, Green Flag, T-Mobile, Unilever, Coutts Bank, Prudential, Deutschebank, Sainsbury’s and BAA). But for years he had doubts about the effectiveness of the old marketing model and began looking at why this was the case, why marketing is fundamentally broken, and what could be done to change things.
He has come to his own conclusions about what will take the place of traditional marketing as companies gradually tire of spending more and more money to get less and less return. He also breaks down the fears many people have of Social Media and explains what benefits social media can bring to a business.
Adam is a speaker on Social Media and also runs workshops and seminars about social media and how it represents the future of social communications. His book ‘Brilliant Social Media: How to Start, Refine and Improve Your Social Business Media Strategy (Brilliant Business) was published in 2013.
• Your personal brand in a digital world
• Why advertising is dead
• Social media – why your business just doesn’t get it
• Why dominating in social media takes no skill
“It was good to work with Adam on social media, his lecture to our managers was certainly worthwhile, interesting and very informative. I would certainly recommend him to anybody”
— Chris Moore - MD of CDG, a Boeing Company
“I am so glad that eventually, I managed to make this happen and get Adam to speak in front of our sales team. It went very very well and Adam was just amazing. It is shame he could only do 1 hour this time. But I have got more plans to get Adam in again to speak to other SAP sales teams for sure. I also think the whole marketing team should be re-educated by Adam again too...”
— SAP Sales Team Event
“From day one I am impressed with Adam’s experience in the social domain. He trained the team which resulted in many enthusiastic colleagues”
— Tinky Bart - Corporate-event
“...inspire, engage, and educate both individuals and organisations about the world of Social Media”
— Luc Gautier - Oracle Inc
“They say you save the best to last. Adam stepped into an EGN meeting of high-level Sales Directors at short notice to speak and advise on Social Media...Adam was engaging, challenging and fun”
— Steve Songaila - Executive Global Network
“… I was blown away by his breadth of industry knowledge, the straight-talking delivery, and collaborative format. A highly recommended social media expert and thought leader…”
— Andy de Sallis - Marketing Director