June Book of the Month – David Rowan
Non-Bullshit Innovation: Radical Ideas from the World’s Smartest Minds
David Rowan is the Founding Editor In Chief of Wired UK Edition and a respected speaker on new technologies, big data, consumer trends and innovation
His new book – Non-Bullshit Innovation: Radical Ideas from the World’s Smartest Minds was published in May 2019 and in it, David has travelled around the world in search of the most exciting and innovative startups companies building the future. David has got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and numerous other ambitious entrepreneurs disrupting businesses in almost every sector.
David tries to get at the heart of real innovation and sieve through the jargon that has very little to do with delivering real change. During his journey David discovered some genuinely exciting and transformative approaches to innovation, often in places you might least expect.
Get ready for:
- The airline that rewards passengers for walking their dog
- The bank that performs surgery
- The country that’s an app store
And many more.
The book is full of tips for anyone looking for radical ways to adapt and thrive in the digital age. His selection of stories reveals ideas for creating genuine innovation from some of the world’s most inspiring leaders.
In his review for the Times, Matt Ridley wrote –
‘In this remarkable book, David Rowan tells a story of transformation: how an organisation has found a new way of doing things through innovation driven by ruthless entrepreneurial imagination. What is especially useful is that he does not just stick with small startups, let alone dreamy “inventors”. He finds innovation in big companies and even within governments.’